Planning a Successful and Profitable Book Tour by Charmaine Hammond
There are a couple of ways to approach a successful book tour (either virtual or live). Regardless of which approach you choose, the key is allowing ample time to effectively plan, implement, and...
View ArticleCreate Multiple Sources of Revenue by Brian Jud
It is difficult to make a living as an independent publisher if you view yourself as a purveyor of books through bookstores. When asked, “What do you do for a living?” you may respond, “I’m an author.”...
View Article10 Ways to Boost Sales on Your Website
If you are selling books and other products and services through your website, you’ve probably already learned that sales can ebb and flow. Here are some tactics to reduce the ebb and keep your sales...
View ArticleHow to Quit Your Job and Build a Profitable Full-Time Author-Publisher Business
I’ll never forget the moment back in September 2003 when I drove away from my Silicon Valley job for the last time. I gazed into the rear-view mirror and squealed with joy. I was finally free. After...
View ArticleHow to Locate Speaking Engagements: A Comprehensive Guide for Authors
Whether you want to speak for free to sell books at the back of the room or you want to get paid to speak, there are many ways to locate speaking opportunities. It will take some time to do the...
View ArticleSelling to Non-Bookstore Retailers by Brian Jud
There are many non-bookstore, brick-and-mortar retailers through which you can sell your books. These include airport stores, supermarkets, gift shops, discount stores and others. Your current...
View ArticleChecklist of Details to Include in Corporate Sponsorship Proposal
Introduction Letter – This should address the contact by name and thank him/her for their consideration. Meet the Author – Introduce yourself as an authority in your field, featuring brief career...
View ArticleHow to Generate Ideas for Information Products
There is a tremendous opportunity for authors to generate new revenue streams from information products. People will often pay big bucks for valuable information in the form of ebooks, special reports,...
View ArticleYou Don’t Have to Sell Your Book to Make Money by Cathy Fyock
If you believe that the only way to make money on your books is to sell them, let me share a story about Jeff Nally, author of Rethinking Human Resources and Humans@Work. Jeff participated in two of...
View ArticleReport: Earn Real Money with Corporate Sponsors
One of the most buzzed about terms in PR and marketing right now is “Influencer Marketing.” It’s a term making it into job descriptions and titles of marketing and PR pros on LinkedIn, and it’s an...
View ArticleWhat Revenue Streams have You Created for Your Author Business?
This month we asked nonfiction authors to answer this question: What Revenue Streams have You Created for Your Author Business? Here’s what they had to say: Daniel Tolson Over the past 5 years, I have...
View ArticleRevenue Streams, Freelance Work and Job Resources for Authors
We understand this is a challenging time for authors. (And all of humanity!) Following are ways you can develop new revenue streams, locate freelance work, and discover job opportunities. We hope you...
View ArticleWhere to Send Review Copies of Your Book – To Get More Book Reviews, Clients,...
Whether your book is coming out soon or it has been out for a while, sending out review copies of your book can lead to a variety of opportunities: Acquire reviews on Amazon and beyond. Attract media...
View ArticleHow to Look Like a Pro on Zoom and Other Video Streaming Events
The business community has been using video conferencing services for many years, and given our current pandemic situation, video calls have become even more widely adopted for professional and...
View ArticleHow to Create an Affiliate Online Bookstore with Bookshop—While Supporting...
When I first heard about Bookshop.org, I couldn’t wait to check it out. This online hub boasts an impressive inventory of books, which are supplied by Ingram, the largest distributor of books to...
View ArticleHow to Host a Soft Launch for Your Book on Amazon to Dazzle Potential Readers...
When you self-publish a book, you have several options for launching it into the world. You can host a presale on Amazon and promote it for weeks or even months in advance. This strategy can be...
View ArticleDevelop Profitable Programs From Your Book
If you don’t already have programs that support the theories in your book, perhaps you should. Whether you ask them to or not, readers will call, write, and send emails inquiring about how to implement...
View ArticleExpert Round-Up: What revenue streams have you created for your author business?
Each month, the Nonfiction Authors Association asks a burning publishing question of the industry’s best, brightest, and most innovative experts. Here’s what they have to say! NFAA: What revenue...
View ArticleBest Practices for Authors to Land Speaking Engagements: Boost Visibility and...
This week’s featured speaker is Steve Markman, Founder & President, Markman Speaker Management, LLC, see the event details here. A proven way for authors to raise awareness for themselves and their...
View Article10 Truths That Will Make or Break Your Freelancer Hustle by Janice Cuban
Let’s face it, being a freelance writer isn’t for everyone. There are a lot of risks. But there are also great rewards—if you play your consulting cards right. Here are some surefire ways to step up...
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